Exhibition campaign "Meisterwerken"
Development of the communication concept as well as the design and implementation of the stand for the joint exhibition appearance of the PPG brands GORI and SIGMA Coatings.
The communication concept "Meisterwerken" combines masterful products and the action of the perfect processing with the masterly skills of professionals to a completed result.
The newly developed term "Meisterwerken" includes the demand for its own product quality and the promise of a perfect result at the same time. It stands for a common successful future through masterpieces.
360° campaign
Development and implementation of a consistent 360° campaign with the exhibition as the anchor point — including the creation and implementation of a video clip.
